Web Site Design and Promotion Help Guide » searvice http://www.thetechlife.org Tue, 31 Jan 2012 14:11:06 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Tips for Finding the Right Web Design Service http://www.thetechlife.org/tips-for-finding-the-right-web-design-service http://www.thetechlife.org/tips-for-finding-the-right-web-design-service#comments Wed, 26 Aug 2009 12:24:59 +0000 admin http://www.thetechlife.org/?p=196 While it is advantageous to be able to a use professional website design service that can establish your business website on the internet within a few days, there are times where you have needs beyond the norm. For example, your business may be providing an information service that requires subscriber registration in order to access a custom database. The likelihood of a template being available for your specific web presentation needs is probably non-existent. In order to decide on the right web design service for your needs, you should consider the following.

They should have a comprehensive portfolio covering many different types of businesses. Because you want a customized design to fit your image, you want to identify diversity in the portfolio of the web design company. If diversity is lacking, it could be an indication that the web designer relies on templates or making minor modifications to work done for other clients.

How well does the web design company communicate? In the initial stages, they may communicate just fine but you should ask them how they communicate progress updates during a project. Good communication is very important during the life of a custom web design project because of specialized details unique to your business. Make sure that you can reach someone by telephone when you need to. How responsive is your web designer to emails? While it is unrealistic to expect your web designer to answer an email right away, they should be able to respond within 24 hours during business the week.

Customization may mean a longer project turnaround time. Whenever you need something special on your website it will naturally take longer if it is a unique design. However an experienced web designer with diverse set of skills should be able to give you an estimate based upon the time it took to complete projects similar to yours in the past. If the web design company is able to give you a customized time estimate for your project then it is an indication that it probably has a time management process in place.

It is important that the web designer identify the purpose of your website. The web designer should first ask you what business problem you want to solve by having a website. The business problem could be as simple as just wanting to communicate your business contact information and description of services but it still must be identified.

The web designer should understand your target market. Without this understanding, they will not know how to present the messages your website is trying to relay. For example, some target markets are served best by video presentations whereas others might like to read more. Some target markets respond best when web pages are filled with flashing graphics whereas others might be turned off by these.

Understanding your target market will also enable the web designer to create custom web content. This content is important for search engine optimization and marketing of your web site. Informative content is what draws people to visit your website. If content is poorly written with no understanding of the audience then it will only drive visitors away.

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